You’ve just landed Elsewhere.

We're a Idea + Design shop. And Elsewhere isn't just our name. It's where we take your brand: the space in hearts and minds that you, and only you, can claim.

{ What We Do }

Ideas

Levitate

Safer Socializing

Boone Tourism

Diaboss

Design

The Carolina Inn

Nature's Twist

Builders Mutual

Branding

Philosophy

There's a space out there that belongs to your brand alone. Finding it requires two things.

Where these Two Things Meet
Is Your Brand's Elsewhere

Capabilities

We dig into your brand and your competition until we find the one thing only you can claim. Then we build everything on that.

A brand is more than a logo, tagline, and a color palette. It’s a feeling. We make sure yours is distinct—and true.

We guide you off the beaten path to ideas that don’t just get noticed—but felt and remembered.

Ideas are only as good as their execution. We make sure yours come to life exactly the way they should.

{ Why We Do It }

We’re Elsewhere.

Raleigh, North Carolina, to be specific—which means we’ve spent nearly thirty years proving something: the best ideas don’t come from the expected places. They come from somewhere else entirely.

We’re independent—in how we run our business and how we think. The only people we answer to are our clients and our own standards.

We’re small—which means the people you meet in the pitch are the same ones doing the work: asking the questions, obsessing over every word and letterform, caring about your brand the way you do.

We’ve been at this a long time—long enough to know the work is only as strong as the relationship behind it. We’re committed to honest conversations, pushing the workfurther, and showing up as the kind of people you actually want to work with.

We’re not interested in safe—yes, it’s easy. Comfy. Inoffensive. But it sure ain’t memorable.
If you’re looking for something a little different, it’s time to go Elsewhere.

We’re not interested in safe—yes, it’s easy. Comfy. Inoffensive. But it sure ain’t memorable. If you’re looking for something a little different, it’s time to go Elsewhere.

{ Who We Are }

People

Nike. Johnson & Johnson. Coca-Cola. Over the last thirty years, Lee has shaped some of the most iconic brands in the world—and somehow remained the most relaxed person in the room. He leads with curiosity, champions ideas that push boundaries, and never mistakes comfort for quality. He’s refreshingly honest—the kind of leader who’ll tell you what he really thinks, have the hard conversation when it’s needed, and somehow make you feel good about both. And he brings his dog, Sadie, to the office which frankly might be his greatest contribution of all.

Lee Davis

Owner

Aaron has spent his career obsessing over design details most people never notice—and making sure they notice the things he wants them to. For fifteen years, he ran a design and branding studio in Boston, creating work for Sony BMG, HBO, Penguin Publishing, EMI Records, and Hasbro. Then eight and a half years at New Balance, where he learned what it means to build a brand people are genuinely loyal to. He brings all of that to Elsewhere—along with Roxanne, his chocolate lab, who loves everyone here unconditionally. Everyone except Sadie.

Aaron Belyea

Creative director, Design

Lori wrote her first book at age 6. Her teacher said the story had “real voice.” Lori didn't know what that meant exactly—but she liked the sound of it. And that voice hasn’t shut up since. Thirty years later, this same voice has shaped some of the world's most recognizable brands: Chase Bank, Microsoft, and Pfizer. Originally from Indiana, she now calls Raleigh home—where she spends her time outside whenever possible, herding two young daughters and a black lab named River.

Lori Moore

Creative director, Copy

Some creatives make you nervous. Jon makes you feel like everything is going to be alright—because with Jon, it is. Nearly thirty years of work that shows up clean, clear, and right the first time will do that. He has a way of making complex information feel simple—and everything else feel easy too. Not for nothing, the office also benefits from his other half’s baking, which arrives occasionally and disappears immediately.

Jon Parker

Art director

Everything Alice touches ends up beautiful. She won't tell you that—she'll tell you what's wrong with it, what could be better, and why the kerning is off. That's what makes her so good—the endless pursuit of perfection. Originally from Estonia, she brings precision and taste to every project. She has a teenage daughter, loves dogs, and is the most honest person in any room she walks into. Which, at Elsewhere, is saying something.

Alice Brady

Art director

In any brainstorm, there's always one person who takes the idea one step further than everyone else. At Elsewhere, that's Brian. His work has the same quality—unexpected, cool, and somehow exactly right. He's open to everything, dismissive of nothing, and has yet to meet a creative problem he didn't want to throw himself at. He’s also got two young kids at home. They have no idea how cool their dad is—and will probably never admit it.

Brian Rogers

Art director

Most strategists think in data. Most creatives think in feelings. Elise thinks in both, which makes her every creative's favorite kind of brief-writer. She's logical, rigorous, and one of the most insightful people in the room. She gets people—what they want, what they need, and what they don’t yet know they want or need. She’s also got 3 young kids, which means her hands, her heart, and her minivan are full.

Elise Parks

Brand Strategist

Jay is the kind of person you call when your car dies unexpectedly. Jon has. Twice. Steady, reliable, endlessly supportive—Jay keeps Elsewhere on track, on budget, and on time. Outside the office, he's running two sons to hockey practice with the same calm efficiency he brings to everything else. We genuinely don't know what we'd do without him. Jon especially.

Jay Keim

Operations Lead

Working with Kate just feels different. She's the kind of person who's already thought of the thing you were about to bring up—and quietly handled it before the meeting even started. Proactive, thorough, and genuinely lovely to work with. She also has a real gift for making people feel heard, which turns out to matter just as much as any deliverable. Two decades in the business gave her the instincts to know what clients need, sometimes before they do. Wrangling her two kiddos gave her everything else.

Kate Connors

Account Director

Sadie is up there in age and has earned every bit of her office status. She’s sweet, composed, and deeply committed to the belief that someone, somewhere, is probably eating cheese crackers they don’t need. She spends most of her day quietly observing the room—and occasionally reminding it she’s still here with a whine. She’s not in a rush about anything anymore, except snacks.

Sadie Davis

Senior Snacker

Roxy (Roxanne when in trouble) is a chocolate lab with endless energy, a beautifully shiny coat, and a deep belief that everyone is here primarily for fetch and affection. She moves through the office with unstoppable enthusiasm—ball first, questions later—and greets every person like a lifelong friend. She’s still figuring out Sadie, who she respects in theory but does not fully understand in practice.

Roxy Belyea

Department of energy

Experience

From regional brands to Fortune 500s, our team brings hands-on experience across industries. The logos below represent some of the clients we've worked with—and the brands our people shaped before joining Elsewhere.

You’ve just landed Elsewhere.

We're a Idea + Design shop. And Elsewhere isn't just our name. It's where we take your brand: the space in hearts and minds that you, and only you, can claim.

{ What We Do }

Ideas

Levitate

Safer Socializing

Boone Tourism

Diaboss

Design

The Carolina Inn

Nature's Twist

Builders Mutual

Branding

Philosophy

There's a space out there that belongs to your brand alone. Finding it requires two things.

Where these Two Things MeetIs Your Brand's Elsewhere

Capabilities

{ Why We Do It }

{ Who We Are }

People

Lee Davis

Owner

Aaron Belyea

Creative director, Design

Lori Moore

Creative director, Copy

Jon Parker

Art director

Alice Brady

Art director

Brian Rogers

Art director

Elise Parks

Brand Strategist

Jay Keim

Operations Lead

Kate Connors

Account Director

Sadie Davis

Senior Snacker

Roxy Belyea

Department of energy

Experience

From regional brands to Fortune 500s, our team brings hands-on experience across industries. The logos below represent some of the clients we've worked with—and the brands our people shaped before joining Elsewhere.

Where these Two Things Meet
Is Your Brand's Elsewhere